Unison Recognized as Economic Bright Spot in Michigan

By Mohammad Hamid on June 18, 2018


Ben Chutz, Chief Operating Officer, accepting Economic Bright Spot award at Friday's ceremony in Detroit. 


I am thrilled to announce that Unison has been recognized as an Economic Bright Spot, a distinction bestowed upon a limited number of Michigan-based businesses by Corp! Magazine.

This recognition is based on the groundbreaking work we do every day with global companies on some of the most critical challenges they face around relevance, engagement and trust, and how our organization continues to grow and evolve to support these essential efforts.

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Unison CEO Co-Chairs Detroit Opera House's BravoBravo!

By Unison on May 23, 2018

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Unison Intensifies Regional Consolidation Strategy, Acquires Strategic Marketing Firm Brand Machine

By Unison on May 18, 2018


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NADA Show 2018 Recap: The Top Three Trends in Tier 3 Innovation

By Barron Meade on March 30, 2018

Written by:
Barron Meade
Contributing authors:
Kevin Smith
Marley Ward


As the stages of NADA 2018 are being broken down and the massive amounts of equipment gets loaded back onto the trucks, we’re coming away from the biggest week in Las Vegas for American auto dealers with a sense of optimism, confidence, and wonder, the likes of which we simply haven’t seen in the NADA Shows of years past.

With 4 full days of programming and topics spanning from digital marketing to franchise strategy and everything in between, there was something at NADA 2018 for everyone, and by the sheer busyness we encountered at the show, it certainly felt like everybody was in attendance.

Based on our observations throughout the weekend and our continued discussions around the office after the show, we put together a list of key themes that this year’s NADA Show 2018 seemed to really sink its teeth into and find something genuinely worth writing home about. And as a handful of native Detroiters at the expo, the idea of bringing these conversations home from Vegas couldn’t have excited us more.

Let’s dive in to what made NADA Show 2018 worth talking about.

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2017 Year-In-Review at Unison

By Mohammad Hamid on January 3, 2018


2017 was a big year for us at Unison. Looking back over the past 12 months, it’s clear that the momentum with which we entered the year continued throughout each of the four seasons.

Despite the uncertainties of our daily lives and the volatility of the news cycles, we found a way to press through, maximizing each quarter to its fullest potential, and delivering value to each of our stakeholders beyond the levels to which they expect and hold us accountable.

It was a highly productive year for us, and we feel good about that.

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A Look Into Our Values at Unison: Causes We Supported in 2017

By Ben Chutz on December 19, 2017


Over the past year at Unison we’ve partnered with some of the largest companies on the planet. The nature of these engagements has primarily been to address a range of existential challenges they’ve come to face in operating within a highly competitive global market, where shareholder interests and stakeholder interests are often at odds with one another, and when doing the right thing is seldom a binary judgment call.

Throughout it all, what has proven to be most compelling to us is the zeal with which these organizations have pursued their commitments to supporting causes and nonprofits that, to the best of their knowledge, were aligned with the shared values of all of their respective stakeholders.

Topics: CSR
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CSR Naysayers Need to Read the Tea Leaves

By Steve Delfin on November 17, 2017



A recent study, Higher Highs and Lower Lows: The Role of Corporate Social Responsibility in CEO Dismissal, draws the conclusion that when CEOs choose to invest in CSR, “it changes the likelihood they will be fired based on the firm’s financial returns.”

Poking holes in the research and conclusions might be a good exercise, but the real problem is the mindset of many corporate boards – the folks that hire and fire those CEOs – who have yet to fully grasp that stakeholder expectations are rapidly changing in ways that are influencing the priorities of the CEO, and, as well, investor expectations around Environmental, Social and Governance (ESG) metrics are redefining how return on investment has historically been considered.

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Working In Purpose and On Purpose: Unison CEO Offers A Prescription For More Impactful CSR

By Ben Chutz on October 27, 2017

Earlier this month, the Unison team had the pleasure of both sponsoring and attending CR Magazine’s COMMIT!Forum, where hundreds of purpose-driven leaders spanning a variety of functional areas within their organizations convened in National Harbor, Maryland. What followed was 48 hours of rich, insightful discussion on what the future of Corporate Responsibility needs to look like.

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Corporate Impact Investing: New Opportunities To Create Sustainable Social and Economic Impact

By Maria DeLorenzo on October 19, 2017

The United Nations estimates that achieving its 17 Sustainable Development Goals by 2030 will require trillions of dollars per year. The Global Goals—as they are colloquially known—make it clear that traditional sources of capital like government aid and philanthropy simply won’t be enough, given the scale of the problems the world is facing.

Addressing the complexity and magnitude of societal issues demands significant assistance from the private sector, and over the last 30 years, the notion of using profit-seeking investment to generate social and environmental impact has moved from a periphery of activist investors to the core of mainstream financial institutions. A new type of investor—the impact investor—has stepped onto the scene.

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5 Standout Themes From The 2017 COMMIT!Forum

By Ben Chutz on October 17, 2017


With COMMIT!Forum behind us and the weekend to have marinated on everything it provided, let’s take a moment to reflect on the substance of the talks and the knowledge imparted throughout the two days of high intensity discussions around the current and future state of corporate responsibility.

With nearly 40 presentations in under 48 hours at the MGM National Harbor in Maryland, there was a lot to take in. And judging by the lack of activity in the hallways during each session, it seems that the conference organizers—and those presenting—knew their audience well.

When all was said and done, there were a handful of critical themes that seemed to bubble up to the top of the urgency scale. Let’s explore what they were.

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